Campaign Director Consumer Watchdog

Profile

Campaign Director, Consumer Watchdog
The candidate will warn the public about threats to their health, safety and financial security; empower consumers to protect themselves; and advance public policy. Will lead investigations into threats to consumer's safety and health; use multichannel communication to warn the public about these threats; develop new tools to empower consumers to protect themselves; and advocate for strong public protections. Build a national movement of consumers who face hidden dangers in the marketplace every day. Identify new issues or tools to educate and mobilize the public, forge connections with diverse allies who are concerned about specific consumer issues, and develop messages that resonate across the country. Serve as a spokesperson for campaigns through media events, press releases and opinion writing. Work with Communications Department to engage opinion media, write columns, and create media materials to generate coverage of consumer issues. Develop strategies to build access with critical media outlets and reporters to help make us the go-to experts on a host of consumer issues. Clear, concise, message-driven writing which articulates consumer threats and persuades audiences to engage in multiple mediums including news releases, opinion pieces, editorial board memos, email alerts, consumer guides, and blog posts. Conceive, develop, plan, and execute research projects on a variety of consumer issues including both long-term efforts and breaking threats. Do quantitative analysis on existing data sets. Write grant proposals. Build relationships with foundations. Meet with major donors to bring more resources to campaigns. Work with citizen outreach staff to build and deepen membership base. Recruit new staff and volunteers. Oversee other staff working on Consumer Program team. Coordinate with state staff and provide training and leadership development. Develop online strategies, including posting on social media and developing graphics or videos, to reach the public and key influencers through social media.

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