Assistant Dean Of Communications

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Assistant Dean of Communications
Duties : Will collaborate with a team of employees and outside vendors who provide editorial photographic, and graphic design services for both website and print publications of the Law School. Ensure the production of high-quality video recordings of Law School events. Participate in the creation of promotional videos highlighting programs, works, and individuals that help the Law School reach target audiences. Develop and implement social media strategy. Work with the Assistant Dean of Alumni and External Relations to create and maintain newsletters for alumni and other constituencies of the Law School. Manage the electronic displays and other signage in the law building. Manage the Law School’s logos, photographs, videos, and artwork for use in publications and promotional materials. Ensure consistent brand management and proper use of Law School images, typography, and logo. Oversee the planning and execution of the Law School’s marketing initiatives, consistent with the Law School’s mission and aims, enhancing outcomes in admissions, employment, fundraising, and other purposes. Design (provide oversight to outside vendors to design) print and online advertising. Negotiate media buys and associated contracts. Stay informed of developments in legal education to ensure that the Law School is providing relevant marketing content Design and conduct – or arrange for – market research. Develop key metrics to evaluate the effect of the Law School’s marketing initiatives. Work with BYU University Communications and with the Law School’s public relations firm on generating news stories. Work with the Dean to produce press releases and other official statements. Provide reporters with information about research, accomplishments, events and other important news involving the law school. Connect interested faculty members with reporters to comment on current events. Work with interested faculty members to develop and place opinion or editorial pieces in appropriate media outlets. Work with other departments of the Law School to publicize events and activities. Work with dean and faculty in selecting books for LawReads. Organize LawReads events (one forum per semester). Manage Proximate Cause, Mainstage, and other LawStories events. Serve as member of Dean’s Council.
Accept special assignments from the Dean. Represent Law School on University Committees, as assigned by the dean.

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