Manager Acquisition Marketing

Profile

COMPANY OVERVIEW:
**MEMBERS ONLY**SIGN UP NOW***. is a constellation of design-driven brands and people, working together with our clients in person and digitally to create inspired modern interiors. Our internationally recognized portfolio includes furniture, textiles, leathers, lighting, accessories, and architectural and acoustical elements. Our brands — Knoll Office, KnollStudio, KnollTextiles, KnollExtra, Spinneybeck | FilzFelt, Edelman Leather, HOLLY HUNT, DatesWeiser, Muuto, and Fully — reflect our commitment to modern design that meets the diverse requirements of high-performance workplaces, work from home settings and luxury residential interiors. A recipient of the National Design Award for Corporate and Institutional Achievement from the Smithsonian's Cooper-Hewitt, National Design Museum, we can help organizations achieve Leadership in Energy and Environmental Design (LEED), Living Building Challenge and WELL Building workplace certifications. To learn more about our initiatives to support more inclusive and diverse communities, visit Knoll.com/Community
POSITION PROFILE:
The Acquisition Manager is responsible for supporting Knoll & Muuto brands’ digital and eCommerce objectives. The Manager is accountable for implementing digital media strategies that drive customer acquisition and qualified website traffic. Affiliate goals will be to recruit relevant new partners and optimize existing relationships to drive high-quality traffic that accelerates revenue growth.
Role Responsibilities:
Manage the performance & execution of Paid digital media campaigns
Serve as day to day contact for Media Agencies across Search, Paid Social, Affiliate and other digital acquisition platforms
Collaborate with ecommerce managers on implementing and adapting Knoll & Muuto Search Guidelines
Write search copy (excellent grammar; appreciation & familiarity with vocabulary used by luxury furnishings brands a big plus)
Maximize return on Google Search, Shopping, Affiliate, and Performance Display campaigns
Structure and merchandise Shopping Feed to complement evergreen and promotional activity campaigns throughout the year.
Support and manage the day-to-day operations of our Affiliate program including managing content & messaging updates, deployment of creative assets and tracking links, etc. while ensuring program details are accurate and up to date
Identify, recruit and review new publishers who can provide additional reach and optimize existing relationships to drive high-quality traffic that accelerates revenue growth
Responds to affiliates' inquiries, troubleshoots issues and engages affiliates with the goal to activate or optimize relationships.
Deliver monthly reporting and analysis of all digital marketing efforts using GA and Attribution tools
Present data in an engaging and visual way to ecommerce teams; ability to translate data into insights
Identify key opportunities to drive audience growth across all Media Channels
Responsible for monthly billing and accrual process
Required Skills
Bachelor's Degree
Required Experience
4-6 years of Performance/Digital Marketing experience with skills in managing Paid Media campaigns and Affiliate programs
Proven track record of driving growth through digital marketing within an eCommerce business
Ability to collect data, analyze trends, identify strategic recommendations, and present them in a logical manner
Knowledge of Google Adwords, Google Analytics., and Facebook Ad Manager
Expert on Google Shopping, Feed Management, and Optimization
Experience with Programmatic media, website personalization tools, and audience analysis
Ability to concept and implement A/B tests on creative, ad copy and targeting
Strong Knowledge of Affiliate Marketing
Self-starter with a strong test and learn mentality. Experience owning and executing A/B tests and translating data into business impact.
An ability to independently seek out the resources in your projects to arrive at the right solution.
Strong interpersonal skills to collaborate effectively with cross-functional teams
Great written and verbal communication skills.
A very positive, can-do attitude, and collaborative nature.
A knack for staying organized.
An appreciation for data-informed decision making.
A strong work ethic, integrity, and sense of humor
Passionate about Digital Culture and appreciation for Luxury goods
Knoll is an Equal Employment opportunity employer. Employment selection and related decisions are made without regard to race, color, sex, religion, age, national origin, disability, sexual orientation, gender identity, pregnancy, genetic information, veteran status or any other characteristic protected under federal, state or local law. Applicants with disabilities may be entitled to a reasonable accommodation under the Americans with Disabilities Act and/or other applicable laws. If you require accommodation due to a disability at any time during the application or interview process, please contact Talent Acquisition at ****
Job Location
New York, New York, United States

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