Email Marketing Manager - Hunker

Profile

Hunker
is looking for an Email Marketing Manager
to oversee its newsletter. You’ll be managing one of Hunker’s most important distribution channels and working with the Editorial and Audience Development teams to help and develop our newsletter.
Hunker helps first-timers improve their homes—with inspiring home tours, practical solutions, and design advice for real people. We believe that good design should be a part of everyday life—and that you don’t have to be an expert to make it happen. We reach over 12 million readers every month fulfilling this mission.
Leaf Group is a diversified Internet company that builds platforms to enable communities of creators to reach dedicated audiences in the ever-growing lifestyle categories.
A big vision calls for a big job. As we grow, our need for an Email Marketing Manager
grows with us.
You’ll Report To:
Director, Audience Development
A typical day as an Email Marketing Manager includes:
Participating in the overall strategy of the newsletter, including new campaign ideas, marketing to new audiences, etc.
Participating in the creative development process with the editorial team
Working with the product and engineering teams on new products to incorporate within the newsletter
Owning end-to-end campaign production: Pre-production, coordination of creative development, campaign setup (HTML coding), and deployment of marketing emails on ESP platform
Proofing and QA of campaigns
Delivering analysis and reporting of campaign and operational email performance and communicating results and providing/implementing improvement recommendations
Conducting frequent analysis of competitor programs
What You Have:
Bachelor’s Degree in Marketing or equivalent experience
3 years of email marketing and email production experience
Working knowledge of Microsoft Office programs (PowerPoint & Excel)
Email coding experience and proficient knowledge of HTML and CSS
Strong project management skills
Familiarity with ASP/ESP third party email platform, or internal email system (i.e. Maropost, YesMail, Cheetah Mail, Silver Pop, Acxiom, Sailthru, Bronto, etc.) or ASP platform (i.e. Responsys, ExactTarget etc.)
Strong organizational skills and the ability to effectively manage multiple projects at once
Strong teamwork skills and proven ability to partner across an organization to get tasks done
Adobe Dreamweaver and Photoshop experience
Reporting and analysis experience of email marketing campaigns strongly preferred
Excellent verbal and written communication
Not afraid to wear multiple hats - no job being too small or too large
What We Have:
Winner of the 2017 Best Company for Diversity award Comparably
Winner of the 2017 Best Company Los Angeles award Comparably
Cool office environment and culture (if we do say so ourselves at our ice cream socials, Thirsty Thursdays, Free Lunch Fridays, and all of the other fun activities we gather for)
Discounted gym memberships
Paid-to-play vacation rewards
Discretionary unlimited vacation time
Employee discounts for Saatchi Art, Society6, and Deny Designs
401K
Medical, Dental, Vision
Flexible Spending Accounts
Agency Disclosure:
If the Leaf Group Talent Acquisition department, or any current company employee, receives an unsolicited resume from a third party recruiting agency and Leaf Group does not have a signed Agency Agreement active, Leaf Group will not be deemed liable to pay a placement fee. The unsolicited resume will be considered a gift and can be considered for our recruitment efforts.

Company info

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