Website Marketing Manager

Profile

u003cpu003eThe Website Marketing Manager will work with the marketing team drive the digital experience across the Crain brand websites by maintaining and updating webpages, assisting with testing new experiences, and implementing improvements to the UX.u0026nbsp;u003c/pu003enu003cpu003eThis position would start as remote from home and then be based in Chicago or Detroit office once we are working in office again; could be completely remote based for the right person in one of these SIX states: IL, NY, MI, CA, OH, TX.u0026nbsp;u003c/pu003enu003cpu003eu003cstrongu003eResponsibilities: u003c/strongu003eu003c/pu003enu003culu003enu003cliu003eManage website content updates, create landing pages, and maintain website roadmap to support marketing goals and objectives.u003c/liu003enu003cliu003eAssist CRO team with development of on-site A/B experiments, QA, implementing tracking, and rolling out website improvements.u003c/liu003enu003cliu003ePartner with UX designer to evaluate and enhance the UX/UI to improve engagement and conversionsu003c/liu003enu003cliu003eWork with internal and external partners to optimize website experienceu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eRequirementsu003c/strongu003eu003c/pu003enu003culu003enu003cliu003eMinimum 1 year of experience updating websites via a Content Management System (Drupal experience a plus)u003c/liu003enu003cliu003eMinimum 1 year of experience with front end developmentu003c/liu003enu003cliu003eKnowledge of UX and web design principlesu003c/liu003enu003cliu003eUnderstanding of SEO strategiesu003c/liu003enu003cliu003eExcellent organization, communication, and project planning skills, with a sharp attention to detailu003c/liu003enu003cliu003eAbility to work independently in a cross-functional, multi-team environmentu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003ePreferencesu003c/strongu003eu003c/pu003enu003culu003enu003cliu003eExperience with tag management (Adobe Signal, Google Tag Manager)u003c/liu003enu003cliu003eKnowledge of and experience with UX design principlesu003c/liu003enu003cliu003eFamiliarity with web analytics and measurement tools (Adobe Analytics, Google Analytics)u003c/liu003enu003cliu003eFamiliarity with on-site testing platforms (Adobe Target, Optimizely)u003c/liu003enu003c/ulu003enu003cpu003eThis position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay.u003c/pu003enu003cpu003eu003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eCrain Communicationsu003c/au003eu0026nbsp;has been at the forefront of the publishing industry for more than a century. Combining information with innovation,u0026nbsp;Crain delivers the story you canu0026rsquo;t get anywhere else.u0026nbsp;As a privately held company, we maintain a personal responsibility for elevating our work to be the best it can be. Every editor, reporter and correspondent at Crain shares the responsibility of ensuring the editorial independence and importance of our work. With an Audience First focus and uncompromising integrity, we strive to make a real impact for the individuals and industries we serve. While other media companies report the news, Crain gives it meaning. We add context to content, infuse information with insights, and initiate connections as well as conversations.u003c/pu003enu003cpu003eu003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eCrain Communicationsu003c/au003eu0026nbsp;offers a competitive salary, a generous benefits package, profit sharing, and a friendly work environment. This is a great time to join our organization -- a profitable, well established publishing leader.u003c/pu003enu003cpu003eu003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003e@CrainCommu003c/au003eu003c/pu003enu003cpu003eu003cspanu003eu0026nbsp;u003c/spanu003eFollow Crain onu0026nbsp;u003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eFacebook,u003c/au003eu0026nbsp;u003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eLinkedIn,u003c/au003eu0026nbsp;u003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eTwitter,u003c/au003eu0026nbsp;u003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eInstagram,u003c/au003eu0026nbsp;u003ca href=u0022****target=u0022_blanku0022 rel=u0022noopener noreferreru0022u003eGlassdooru003c/au003eu003c/pu003e,EqualOpportunityEmployerDescription:Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities,PayTransparencyPolicyStatement:The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c),MatchScore:1.0,HasApplied:false,ApplicationJobBoardName:null,ApplicationJobBoardId:null,DateApplied:null,Salaried:true,CompensationAmount:null,PublishingStatus:1,Links:[],BehaviorCriteria:[],MotivationCriteria:[],EducationCriteria:[],LicenseAndCertificationCriteria:[],SkillCriteria:[],WorkExperienceCriteria:[],JobBoardMemberships:[{JobBoardId:6eb6fbe3-2385-44c7-acd5-536544de98c6,PublishedInternal:false,PublishedExternal:true,ExternalPostedDate:2020-09-23T14:32:39.86Z,InternalPostedDate:null},{JobBoardId:d201b06d-d341-4541-ab0a-c2fbb8d9ad3a,PublishedInternal:true,PublishedExternal:false,ExternalPostedDate:null,InternalPostedDate:2020-09-23T14:32:39.86Z}],AssessmentUri:null,AssessmentStatus:null,OpportunityIsClosed:false,TravelRequired:null,TravelDescription:null,SupervisorName:null,Assessments:[],ApplicationId:null});

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