Associate Director Hematology-Oncology Payer Marketing: Myeloma

Profile

Bristol-Myers Squibb is a global Biopharma company committed to a single mission: to discover, develop, and deliver innovative medicines focused on helping millions of patients around the world in disease areas such as oncology, cardiovascular, immunoscience and fibrosis.

Join us and make a difference. We hire the best people and provide them with a work environment that places a premium on diversity, integrity, collaboration and personal development. Through a culture of inclusion, we create a better, more productive work environment. We believe that the diverse experiences and perspectives of all our employees help to drive innovation and transformative business results.

Associate Director, Hematology-Oncology Payer Marketing: Myeloma

Job Description

Key responsibilities include, but are not limited to:

The Associate Director role will support the development and implementation of access strategies and tactics to support the BMS Myeloma portfolio.

This individual will report to the Director of Myeloma Payer Marketing and will work closely with Access Sales, Medical, HEOR, Reimbursement, and the broader Hematology brand team to optimize patient access to BMS therapies. Based in New Jersey, key responsibilities include:


Refine and execute the payer strategy for Revlimid, Pomalyst, and Empliciti.

Assist in the launch preparation of pipeline assets, including value prop development, HEOR, and field readiness.

Collaborate with Sales & Access Learning to prepare material for POA and launch meetings.

Accountable for payer-related resources and communications including serving as brand point for field input teams.

Establish relationships with BMS field organization and external leaders to identify healthcare industry trends and insights.

Contribute to the market access portion of brand planning. Communicate access-specific strategies to internal business partners for incorporation into brand planning and field tool development.

Leverages understanding of the competitive landscape to anticipate and pre-empt future competitor moves by developing innovative strategies and tactics across Market Access

Ensures alignment on access strategy and key account plans and initiatives by partnering internally with Contracting Strategy, Value/Segment Marketing, Account Management, and Brand Marketing.


Qualifications:

Candidates should have strong interpersonal and communication skills and the ability to effectively and efficiently execute within a matrix organization. 3-5 years in the pharmaceutical industry or related consulting, and several years of marketing and market access experience are preferred.

Experience and general knowledge across multiple market channels to include Payer, Provider, Employer, PBMs, Specialty Pharmacy, Distribution, Patient Services, ACOs, IDNs, etc. is strongly preferred. Understanding of benefit design, specialty pharmacy & distribution and funding economics associated with Medicare, Commercial and Medicaid Reimbursement.

Experience in translating insights and strategies into effective marketing tactics, and ability to drive execution of key initiatives and meet all deadlines. Must have strong ability to prioritize and work effectively in a fast-paced, dynamic environment. Demonstrated initiative and ability to work independently is required.

Experience and knowledge of promotional regulatory processes is key. Additional competencies include Strategic Planning, marketing analytics, and Customer / Competitive insights. Oncology experience strongly preferred.

Must possess a Bachelor’s degree and an advanced degree is strongly preferred.

Occasional travel will include Launch Meetings, POAs, customer visits, market research, etc.

Bristol-Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees the resources to pursue their goals, both at work and in their personal lives.

Bristol-Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Company info

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