Digital Production Senior Specialist-Deloittes Green Dot Agency

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Deloitte
Digital Production Senior Specialist-Deloitte’s Green Dot Agency
in
Columbus
Ohio
Digital Production Senior Specialist-Deloitte’s Green Dot Agency
Think a Big Four career is just spreadsheets, gray suits, and corporate profits? Look again. Deloitte’s full-service Marketing Excellence (ME) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. If you’re a marketing and communications professional who sees the world differently, finds opportunity where others don’t, and keeps a pulse on the next big trends, then become our partner in growth. Together we’ll discover new ways to transform out-of-the-box ideas into measurable business results for our clients and our company. If you’re ready to make an impact, join our ME team to see how we Deloitte differently.
As a Digital Senior Specialist, you'll report to a Digital Manager or Studio Lead. You will be responsible for executing digital components of marketing campaigns, including web page creation, editing and publishing; email publishing; podcast publishing and distribution; site maintenance support; and related activities as needed.
The Team
The Green Dot Agency is Deloitte's in-house agency. Sitting within the Marketing Excellence (ME) organization, we provide value to Deloitte by differentiating the Deloitte brand, driving Deloitte's business priorities forward, innovating new marketing solutions, and delivering distinct client experiences. We develop cutting-edge marketing plans, creative assets, and unique experiences that engage our clients; deliver on the strategy of our businesses in the marketplace; and capture the hearts, minds, and loyalty of our clients. The role will collaborate with many functional teams at Deloitte including marketing, sales, inside sales, creative, and third-party agencies.
Responsibilities
Develop, edit and/or maintain web pages and sites on Deloitte.com to ensure maximum impact and effectiveness, and alignment with overall campaign objectives
Provide input on recommended approaches to page design and user experience
Ensure alignment with all Deloitte.com, social, or email publishing standards; Quality check reviews for all digital components
Support personalization and content targeting activities
Support site audits as needed
Proficient knowledge of Microsoft Outlook, Word, Excel
Publish and distribute podcasts
Publish or schedule social media and email distributions
Perform other related tasks as needed
Learning and utilizing multiple content management tools for digital publishing, marketing automation systems (i.e. Eloqua, Adobe Experience Manager, Sprinkler) and project management tools (i.e. WorkFront)
Proficient knowledge of Microsoft Outlook, Word, Excel
Proficient experience in Eloqua, certified master preferred
Conduct hands-on Oracle Eloqua administration for the digital marketing team, assisting in the creation of effective marketing campaigns to maximize demand generation and sales opportunities
Review/edit email templates, including preparing A/B tests for analysis
Perform end-to-end QA testing
Work with marketing team members to implement scalable, repeatable and comparable methods of measurement and performance tracking, and document associated processes

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