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Job Details

Marketing Coordinator

Experience
2 yrs required

Location
Vancouver, WA, United States

Posted on
Dec 04, 2022

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Profile

Marketing Coordinator
Duties: Plan Marketing Strategies with the Partner Attorneys. Build and refine the 10,000 foot-view and 5,000 foot-view Marketing Plans with the Partner Attorneys. Manage and execute the marketing campaigns from start to finish, with weekly updates to Partner Attorneys. Manage vendors, projects, and assignments; setting clear deadlines and end results, following up, and ensuring full compliance and execution on all marketing activities by the various team members and vendors. Craft Marketing Strategies for each social media platform. Craft Monthly and Quarterly Social Media Plans. Oversee the Social Media Manager. Oversee the Facebook Group Manager. Coordinate the creation of specific social media goals; manage the tracking and reporting. Manage all projects and approve written materials including, but not limited to, blogs, newsletters, brochures, and similar marketing materials. Coordinate the repurposing of content to be submitted to other journals, publications, and other online platforms. Coordinate the creation of specific written content goals; manage the tracking and reporting of the distribution, open rates, audience reach, etc. Manage videographers, video editors, podcast managers, and other individuals who assist with creating and disseminating audio and video content. Manage all projects and approve final audio and video materials for dissemination. Orchestrate new campaigns using the newest technology and platforms for audio/video. Develop and manage promotional activities to further the brand of the Company. Prepare and manage promotional presentations. Collaborate with the Client Happiness Coordinator on swag, client and team gifts, and other items to further the brand and create Raving Fans. Develop swag to coincide with Marketing Campaigns. Products and Programs: Coordinate the launch of new systems packages, products, and programs through the management of individuals involved in the creation, execution, and management of the ads, lead magnets, funnels, products, programs, and testimonials. Workshops and Events: Assist in organizing workshops and events via both traditional or digital campaigns; attend them to facilitate their success. Coordinate the creation of specific goals and manage the tracking and reporting of sales and purchases. Craft marketing strategy for the firm’s online presence including, but not limited to, the company’s website, online directories, and other third-party sites. Craft and manage ongoing reviews and testimonials online. Oversee the SEO development plan and content to improve SEO and the tracking of traffic to the website. Coordinate the creation of specific goals and manage the tracking and reporting of the data. Craft marketing strategy for the firm’s online advertising. Coordinate and manage online advertising vendors. Coordinate the creation of specific goals and manage the tracking and reporting of the data with daily and weekly targets; create a plan to pivot when necessary.

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