SEO Analyst

Profile

u003cpu003eu003cstrongu003eWhat We're Looking For:u003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eSEO Analysts crafts and executes strategy for our University partners. He/she will be responsible for growing the organic footprint for a number of 2U Partners. As an experienced SEO, Analysts decide how to invest resources across a portion of 2U-affiliated sites. Enjoy working with a variety of stakeholders to complete SEO projects with the resources of a public company that has already u003c/spanu003eu003cemu003eu003cspan style=font-weight: 400;\u003ebought inu003c/spanu003eu003c/emu003eu003cspan style=font-weight: 400;\u003e to organic. You’ll act as a thought leader internally and externally with our school partners.u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eResponsibilities Include But Are Not Limited To:u003c/strongu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCraft SEO projects for internal teams such as content, technical, and off-page projects to increase revenue u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003ePrioritize and manage content, link, and portal strategies and projects u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eMonitor SEO Performance using BrightEdge, Search Console, Google Analytics, and Internal Dashboards u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eEducate internal teams and school partners about SEO best practices and the latest trends u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003ePerform Competitive analysis in the ever-changing education spaceu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eThings That Should Be In Your Background:u003c/strongu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eBachelor’s degree (in a business, data, or communications related field is a plus)u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003e2-4 years SEO/Organic search marketing experienceu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eProven track record of scalable SEO tacticsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eSuccessful advocacy for organic search u0026amp; inbound marketing in your last organizationu003c/spanu003eu003c/liu003enu003c/ulu003enu003cp class=p2\u003eu003cstrongu003eAbout 2U Inc. (NASDAQ: TWOU)u003c/strongu003eu003c/pu003enu003cp class=p2\u003eAt 2U, we power world-class online education and in-person boot camps. Going beyond traditional learning management systems, we use tech, people, and data to help top universities transform in the digital era—and eliminate the back row in higher ed. We support lifelong learning which means thinking beyond a single degree. It means finding ways for students to gain the skills they need to change careers, evolve their expertise, and meet the challenges of the changing world head-on. We help universities fill those needs—developing new digital education technologies and offerings capable of supporting students at different points in their lives. Whether they need a simple refresher, to learn something new, or to change their career trajectories completely, our university partners are there to help them succeed.Together with our partners, 2U has positively transformed the lives of more than 150,000 students and lifelong learners. **MEMBERS ONLY**SIGN UP NOW***.. has acquired and integrated two companies broadening our portfolio of education offerings into short courses with GetSmarter and boot camps with Trilogy. This role supports our 2U line of business. u003c/pu003enu003cp class=p2\u003eu003cstrongu003e2U Diversity and Inclusion Statementu003c/strongu003eu003c/pu003enu003cp class=p2\u003eAt 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same. u003c/pu003enu003cp class=p2\u003eu003cstrongu003eBenefits u0026amp; Cultureu003c/strongu003eu003c/pu003enu003cp class=p2\u003eWorking at 2U means working with individuals that are passionate and mission driven. We collaborate on tough problems to deliver the best outcomes for our partners, students, and each other. You will find team members working together in our open office spaces, gathered in the kitchen grabbing a snack, or taking a break in our game rooms.u003c/pu003enu003cp class=p2\u003e2U offers a comprehensive benefits package:u003c/pu003enu003culu003enu003cli class=p2\u003eMedical, dental, and vision coverageu003c/liu003enu003cli class=p2\u003eLife insurance, disability and 401(k)u003c/liu003enu003cli class=p2\u003eUnlimited snacks and drinksu003c/liu003enu003cli class=p2\u003eTuition reimbursement programu003c/liu003enu003cli class=p2\u003eGenerous paid leave policies including unlimited PTOu003c/liu003enu003cli class=p2\u003eAdditional time off benefits include: volunteer days, parental leave, and a company-wide winter break from Christmas through New Years!u003c/liu003enu003c/ulu003enu003cp class=p2\u003eTo learn more, visit 2U.com. #NoBackRow u003c/pu003enu003cp class=p2\u003eNote: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.u003c/pu003enu003cp class=p2\u003e2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.u003c/pu003e}

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