Digital Analyst

Profile

Digital Analyst
at Healthgrades
Raleigh, North Carolina
Healthgrades is focused on providing trusted information that allows consumers and providers to make meaningful connections. As a
Digital Marketing Analyst
, you will be an integral part of the team by managing and optimizing paid digital media campaigns. You will provide insightful analysis and reporting and you will participate in strategic discussions with the team to achieve online marketing success for our clients.
What you will do:
Execute, manage and optimize paid digital media campaigns as well as conduct keyword, market and behavioral opportunity research
Monitor the success of campaigns using various reporting tools, develop client-facing performance reports, and develop internal benchmark reports
Analyze campaign metrics/data and provide insights and suggestions for campaign performance improvement
Keep pace with digital media industry trends and developments
Work closely with other team members to meet client goals
What you will bring:
3-5 years of professional experience in Digital Marketing
3-5 years experience running SEM/PPC campaigns
3 years experience with Google Ads, Facebook Ad, Google Analytics, SEO,and display marketing
Google Ads Certification or Google Analytics Certification
Ability to self-teach and quickly pick up new concepts
Excellent time management skills with the ability to meet strict deadlines
Experience with advanced analytics reporting and managing large data sets
A high proficiency in Microsoft Excel, Google Sheets, and Google Docs
Experience using the Keyword Planner Tool or other keyword research tools
Bachelor's degree in a related field or equivalent experience
Why Healthgrades?
At Healthgrades, we recognize that our people drive our greatest achievements. We are passionate about maintaining a fulfilling, rewarding and high-energy work environment while setting the stage for your continued success.
Purpose-Driven Business – we help people make more confident healthcare decisions
Changing the Game – dynamic, employee-focused culture with career advancement opportunities
Community Builders – partners of local charity organizations, matching gifts program, Go-Green efforts, and wellness initiatives
Compensation & Benefits
Salary: $50,000 - $60,000 annually*
Bonus: up to 5% annually
401(k) plan options
Medical, dental, and vision insurance, with HSA contributions for qualifying plans
Company-funded basic Life, AD&D, and disability coverage
Family planning resources
Subsidized wellness benefits
PTO plus paid holiday and volunteer time
Tuition reimbursement and learning & development programs
*Actual base pay will be determined based on qualifications and experience

Company info

Sign Up Now - MiamiCrossing.com