Senior Manager Affiliate Marketing

Profile

THE POSITION
Working with our Medicare Marketing Team, you will be responsible for leading and growing our high visibility partner channel, working with your team to find new partnerships and manage existing partnerships. You’ll set the direction and develop our new partnerships acquisition and growth plan. You will use your expertise to be an advocate for the Affiliate Marketing channel, fostering knowledge and educating business partners on best practices and recent trends in the industry
Key Responsibilities
Key responsibility will include the sourcing and execution of performance-based marketing acquisition efforts across paid digital channels including SEM, display, social, email, etc.
Demonstrate deep understanding of relevant KPI’s as they relate to the overall marketing strategy and extract insights from campaign data, identify relevant trends and provide well developed proactive recommendations to achieve longer term marketing goals and objectives
Analyze marketing campaign data to regularly assess the performance of campaigns with a focus on driving quality and ROI.
Source, manage, optimize, and grow online partner relationships
Manage the full pipeline process of prospecting, qualifying, launching, optimizing, and growing new Performance Marketing partnerships.
Analyze metrics for revenue and margin opportunities, recommend and implement changes based on the results.
Manage the campaign process end-to-end including: partner research, campaign objective development, campaign development/execution, optimization, analytics, and reporting.
Basic Experience / Training / Education:
4-year degree
2-5 years in an online marketing function at an online retail or lead generation company
Project and budget management experience
Previous experience in affiliate marketing preferred
Experience with basic database management, marketing pixels, and software and application API integrations
Preferred Experience/Training/Education:
A solid foundation of business and general online marketing skills (metrics, analysis, reporting, negotiation).
Required Knowledge / Skills / Abilities:
General knowledge/understanding of online marketing, online lead generation, conversion strategies
Analytical mind with the ability to interpret data/results and take appropriate action
Basic knowledge of digital technologies such as HTML, JavaScript, cookies, pixels, etc.
Experience with A/B and/or multivariate testing
Demonstrated ability to optimize spend via tactics including creative optimization and landing page optimization
Ability to work collaboratively and take feedback but also function autonomously with a willingness to “figure it out”
A power-user of Microsoft Excel, or a willingness and aptitude to quickly become a power-user
COMPANY
QuoteWizard, a LendingTree company, is a dynamic insurance lead generation agency based in Seattle. We have been ranked by the INC 500 as one of the fastest growing private companies in the nation. We have also been listed by the Puget Sound Business Journal as a top company in Seattle.
What you should know about LendingTree, our parent company:****
We’ve welcomed several other companies into the LendingTree family to augment our efforts at helping borrowers make their most sensible financial choices.
We’ve built the LendingTree app and My LendingTree dashboard to give consumers tools to manage and monitor their financial health.
We still make funny commercials
CULTURE
We’re a fast-paced company with an entrepreneurial bend. We work hard and test our products often. We’re collaborative, ambitious, candid and high-energy. Our teammates are some of the brightest, most talented people you’ll ever work with. We care more about your smarts than we do about the kinds of clothes you wear (but please, do wear clothes to work!), and we’re pretty good about rewarding innovation, creativity and the knack for just getting stuff done (we even have an award for employees called the GSD, “Get Stuff Done”).
Come work with us!
QuoteWizard by LendingTree is the kind of company that not only promotes diversity and inclusion; we thrive because of these values. We do not discriminate based on race, color, religion (or creed), gender, gender expression, age, national origin, disability, marital status, sexual orientation or military status.

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