Marketing Brand and Communications Internship

Profile

u003cpu003eu003cstrongu003eWhy Join Us?u003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eAt **MEMBERS ONLY**SIGN UP NOW***.., we share a common belief that education can change lives. So when you work for 2U, you become a part of that. A team whose guiding principles are comprised of striving for excellence, having fun, being bold and fearless, and cherishing each opportunity. Want to head into work knowing you’re part of a purpose-driven company and your hard work has an impact on lives? Join us.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eThe 2ternshipu003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003e2U’s internship program, the 2ternship, has been a critical part of 2U's growth since the inception of the company. Many individuals, including some executive leaders, started their careers as 2terns and continue their tenure today here at 2U.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eA 2ternship allows students to build skill sets in their area of interest, gain real world business experience and receive ongoing feedback to maximize their professional development. Our 2terns attend meetings with senior executives, shadow colleagues and utilize various training resources throughout their work tenure. 2terns experience this all while being a part of a diverse and inclusive organization that is working towards one common mission - making education more accessible and global.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eThis is a part time fall 2020u003c/spanu003eu003cstrongu003eu0026nbsp;u003c/strongu003eu003cspan style=font-weight: 400;\u003epaid internship which will expose you to the world of EdTech.u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eFall 2020 (October 5 - December 11) for 15-20 hours a weeku003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eAs 2U grows, we aim to continue attracting top talent to this program. Check out #LifeAt2U on u003c/spanu003eu003ca href=****style=font-weight: 400;\u003eInstagramu003c/spanu003eu003c/au003eu003cspan style=font-weight: 400;\u003e and u003c/spanu003eu003ca href=****style=font-weight: 400;\u003eTwitteru003c/spanu003eu003c/au003eu003cspan style=font-weight: 400;\u003e to see what our culture is like and more of what our 2terns experience on a daily basis.u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eMarketing, Brand and Communications Teamsu003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eThe marketing, brand and communications teams support 2U and our University Partner’s strategic priorities and culture. They focus on data-driven marketing, working closely with university partners as well as teams across the business. They tell stories that make lofty concepts like vision, strategy and business priorities come to life in a relevant and memorable way through brand visibility, communications and events. They creatively engage, inspire and align employees through the use of video, infographics, and other forms of visual communication.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eThese responsibilities are owned by various departments, including brand, communications, social media, content, copywriting, editorial, marketing operations, and email.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eNote:u003c/strongu003eu003cspan style=font-weight: 400;\u003e A cover letter is required for this application. In your cover letter please include the following: reason(s) for wanting to work at 2U, your strengths and how these are suited to the role, and a personal skill set you hope to improve.u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eResponsibilities Include, But Are Not Limited To:u003c/strongu003eu003c/pu003enu003culu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCommunicate with third-party vendors aiding in the development and creation of branded collateralu003c/spanu003eu003c/liu003enu003c/ulu003enu003c/ulu003enu003culu003enu003cliu003eu003cspan style=font-weight: 400;\u003eResearch industry trends (e.g., through networking, benchmarking, industry publications) to identify new methods for message deliveryu003c/spanu003eu003c/liu003enu003c/ulu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAnalyze metrics that help correlate brand and communications programs to employee productivity, engagement and organization performanceu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eReview story ideas from editors and writersu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCollaborate and facilitate strategic, well-planned, and thoughtful events with other internal marketing teams and stakeholdersu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAssist with the development and execution of campaigns designed to inspire consumersu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eWrite copy for compelling infographics, data visualizations and other digital content that attracts readership and encourages sharingu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eBrainstorm and develop long-term messaging strategiesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eTrack and report key performance indicators to measure effectiveness of social media and content strategiesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eProofread copy we are ready to release to the publicu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAssist marketing, brand and communications team with miscellaneous administrative itemsu0026nbsp;u003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eThings That Should Be In Your Background:u003c/strongu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCurrently enrolled or have recently completed a bachelors or masters degree. Majors in marketing, business, communications, journalism and english preferredu003c/spanu003eu003c/liu003enu003c/ulu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eExcellent verbal and written communication skillsu0026nbsp;u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAbility to research and understand technical documentsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eFocus on achieving defined results, by being detail-oriented and exceeding goals and objectivesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAbility to multitask, switch priorities, collaborate with colleagues and be flexibleu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eOther Attributes That Will Help You In This Role:u003c/strongu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eDesire to write comprehensive articles, emails and additional content via blogs, websites or social media that answer questions or provide a resource to audiencesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eExcellent organizational, prioritization and project management skillsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eKnowledge of copy editingu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eStrong knowledge of web applications and basic software such as Google Suiteu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eDesire to work in a fast-paced environment while working with a diverse teamu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eAbility to thrive in an environment of change while constantly adapting and evolving with our organizationu0026nbsp;u003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cstrongu003eAbout 2U Inc. (NASDAQ: TWOU)u003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eAt 2U, we power world-class online education and in-person boot camps. Going beyond traditional learning management systems, we use tech, people, and data to help top universities transform in the digital era—and eliminate the back row in higher ed. We support lifelong learning which means thinking beyond a single degree. It means finding ways for students to gain the skills they need to change careers, evolve their expertise, and meet the challenges of the changing world head-on. We help universities fill those needs—developing new digital education technologies and offerings capable of supporting students at different points in their lives. Whether they need a simple refresher, to learn something new, or to change their career trajectories completely, our university partners are there to help them succeed.Together with our partners, 2U has positively transformed the lives of more than 150,000 students and lifelong learners. **MEMBERS ONLY**SIGN UP NOW***.. has acquired and integrated two companies broadening our portfolio of education offerings into short courses with GetSmarter and boot camps with Trilogy. This role supports our u003c/spanu003eu003cspan style=font-weight: 400;\u003e2Uu003c/spanu003eu003cspan style=font-weight: 400;\u003eu0026nbsp;line of business.u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003e2U Diversity and Inclusion Statementu003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eAt 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.u0026nbsp;u003c/spanu003eu003c/pu003enu003cpu003eu003cstrongu003eBenefits u0026amp; Cultureu003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eWorking at 2U means working with individuals that are passionate and mission driven. We collaborate on tough problems to deliver the best outcomes for our partners, students, and each other. You will find team members working together in our open office spaces, gathered in the kitchen grabbing a snack, or taking a break in our game rooms.u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eTo learn more, visit 2U.com. #NoBackRowu003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eNote: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003e2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.u003c/spanu003eu003c/pu003e}

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